Brand production partner Raccoon produce award-winning design for Vivienne Westwood
Leading global fashion label Vivienne Westwood decided to bring its sustainable practices to its store installations for its Spring Season.With a history of green activism, the Vivienne Westwood brand is known for combining the latest in sustainable materials with innovative design. The logical next step was to apply this ethos to their retail design.
Working with Re-board® meant that Raccoon were perfectly placed to deliver a unified, on-brand installation across all the stores. Re-board® was used for the 3D structural display elements (plinths, props, curved walls, back walls and wall structures.)
The walls and floors were also transformed using Re-board®.
The completed installations looked stunning. They perfectly embodied the brand’s cutting-edge identity. The client praised the initiative and expertise involved in ensuring all materials were eco-friendly, without compromising on aesthetics or finish. It was also appreciated that at the end of the campaign, all materials could be reused or recycled.
Completing the project’s success, the campaign won the Bronze POPAI award for sustainability.
A more detailed version of this case study is available for Re-board® Certified Partners upon request.